is taboo a fashion brand

Taboo is not a fashion brand. Taboo is a term used to describe something that is socially unacceptable or forbidden. It is often associated with topics or behaviors that are considered inappropriate or disapproved by society. In the context of fashion, taboo refers to breaking traditional fashion norms and challenging societal expectations of what is considered fashionable.

The Concept of Taboo in Fashion

In the world of fashion, designers and brands often seek to push boundaries and challenge established norms. They explore unconventional ideas, experiment with controversial themes, and aim to provoke thought and conversation through their creations. Taboo fashion aims to disrupt the status quo and challenge conventional beauty standards, gender norms, cultural norms, and societal expectations.

Here are some aspects that are often associated with taboo fashion:

  • Gender-bending: Taboo fashion challenges traditional gender norms by blurring the lines between masculine and feminine clothing. It explores androgyny and embraces fluidity in fashion.
  • Provocative designs: Taboo fashion often incorporates provocative elements such as revealing cuts, fetish-inspired clothing, or controversial imagery.
  • Political statements: Taboo fashion can be used as a form of protest or activism, conveying socio-political messages and shedding light on social issues.
  • Body positivity: Taboo fashion celebrates diverse body types and challenges the ideals of the “perfect” body that are often promoted in mainstream fashion.

Taboo Fashion Brands

While taboo itself is not a fashion brand, there are several fashion brands that incorporate taboo elements in their designs or brand ethos. These brands aim to challenge societal norms and embrace the unconventional. Here are five notable taboo fashion brands:

1. Vivienne Westwood

Vivienne Westwood is renowned for her rebellious designs and her ability to challenge the status quo. Her fashion brand often incorporates political statements, punk influences, and unconventional aesthetics. Westwood’s willingness to break fashion taboos has made her an icon in the industry.

2. Comme des Garçons

Comme des Garçons, a Japanese fashion brand led by designer Rei Kawakubo, is known for its avant-garde and often conceptual designs. The brand challenges traditional notions of beauty, embraces asymmetry, and blurs the boundaries between art and fashion.

3. Alexander McQueen

Alexander McQueen, before his untimely death, was known for his daring and theatrical designs. His brand often incorporated controversial themes, gothic elements, and provocative aesthetics. McQueen’s designs challenged societal norms and pushed the boundaries of fashion.

4. Maison Margiela

Maison Margiela, founded by Belgian designer Martin Margiela, is known for its deconstructed and unconventional designs. The brand challenges traditional silhouettes, experiments with materials, and embraces imperfections. Maison Margiela encourages individuality and challenges the norms of mainstream fashion.

5. Rick Owens

Rick Owens is a fashion designer known for his dark and edgy aesthetic. His brand incorporates unconventional shapes, gothic influences, and provocative designs. Owens challenges beauty standards and promotes a strong and empowering image of femininity.


Although taboo itself is not a fashion brand, the concept of taboo in fashion allows designers and brands to explore unconventional ideas, challenge societal norms, and push the boundaries of what is considered fashionable. Taboo fashion brands like Vivienne Westwood, Comme des Garçons, Alexander McQueen, Maison Margiela, and Rick Owens have made significant contributions to the industry by embracing the unconventional and challenging the status quo.