Is Herschel a Good Brand? A Comprehensive Review of Its Products and Reputation

When it comes to choosing a reliable backpack, there are endless options out there. With multiple brands boasting about their quality and durability, it might become an overwhelming task to pick the perfect pack for your needs. However, one brand that has caught people’s attention recently is Herschel. But the question that arises in everyone’s mind is – is Herschel a good brand?

Well, let’s begin by saying that Herschel is not just any ordinary backpack brand. They are known for their classic, vintage-inspired designs, which make them stand out in the crowd. Herschel offers a wide range of backpacks to cater to your every need, be it a travel backpack, a laptop backpack, or an everyday backpack. Their premium quality, sturdy material, and excellent craftsmanship make Herschel backpacks a popular choice amongst consumers.

Moreover, the Herschel brand name not only represents their high-quality products but also their ethical manufacturing process. They promote sustainable practices throughout their supply chain, which is a significant factor for many eco-conscious consumers. Their transparency and dedication to ethical manufacturing make them a brand you can trust. All these factors combined make Herschel a good brand that is worth investing in.

Herschel as a brand

Herschel is a well-known brand that offers a wide range of products, including backpacks, duffels, wallets, and accessories. The brand was founded in 2009 by brothers Jamie and Lyndon Cormack, and named after the small town where three generations of their family grew up. Herschel’s mission is to create timeless, functional designs that meet the needs of everyday life.

One of the reasons Herschel has become so popular is its focus on quality. The brand uses high-quality materials, such as robust ripstop fabrics and premium leather, and pays attention to every detail in the design and manufacturing process. Herschel also offers a lifetime warranty on its products, which shows the brand’s commitment to standing behind its products and ensuring customer satisfaction.

Another factor that sets Herschel apart is its unique aesthetic. The brand’s designs are rooted in vintage mountaineering, but they also incorporate modern elements and playful touches. Whether you prefer a classic look or a bold print, Herschel has something for everyone.

History of Herschel

Herschel Supply Co. is a Vancouver-based global accessories brand founded in 2009 by brothers Jamie and Lyndon Cormack. Both brothers grew up in a rural town in Canada where they learned the importance of hard work from their parents who were farmers. After years of working in different industries, they decided to start their own brand inspired by their love for travel and passion for design.

  • The brand was named after the small Canadian town where three generations of the Cormack family were raised.
  • The first Herschel collection included only a handful of backpacks and duffel bags, but it quickly gained popularity among the fashion-savvy individuals.
  • The brand’s commitment to quality and attention to detail has made it a lifestyle brand that offers travel bags, wallets, hats, and accessories.

Today, Herschel is sold in over 90 countries and has collaborated with well-known brands such as Coca-Cola and Disney. The brand has also established itself in the fashion industry by participating in runway shows during New York Fashion Week.

The founders of Herschel are known for their unique storytelling and ability to take inspiration from different cultures around the world. This approach has helped the brand stay relevant and fresh in an increasingly competitive industry.

2009Herschel Supply Co. was founded in Vancouver, Canada.
2011The brand opened its first flagship store in downtown Vancouver.
2012Herschel won the Brand of the Year award at the Canadian Immigrant awards.
2015The brand collaborated with Coca-Cola to launch a limited-edition collection.
2016Herschel partnered with Disney to release a collection inspired by Mickey Mouse.

It’s clear that Herschel has come a long way since its humble beginnings. As the brand continues to grow, it remains committed to creating timeless products that are both functional and stylish.

Types of Herschel bags

If you’re looking for a new bag, Herschel is a brand that has undoubtedly crossed your path. The Canadian brand has been around for over a decade and has gained a strong following for its stylish and functional bags that cater to all types of lifestyles. Here’s a breakdown of the different types of Herschel bags:

  • Backpacks: Herschel’s flagship product and one of the most popular types of bags. Their backpacks come in a variety of sizes and colors, but all share the brand’s signature vintage-inspired design and functional features such as padded straps and laptop sleeves.
  • Messenger bags: Another popular option for those who prefer carrying their bags cross-body style. Herschel’s messenger bags come in different sizes, with some even featuring detachable shoulder straps for versatile use.
  • Tote bags: For those who need to carry more than just the essentials, Herschel’s tote bags offer a roomy compartment that can fit anything from a laptop to groceries. Tote bags from Herschel also often feature various pocket options for easy organization.

Special Collections

Aside from their main product lines, Herschel also has released a few notable special collections, catering to different niches:

  • Little America: A collection of backpacks that draws inspiration from mountaineering bags. They feature a signature drawstring closure and a front pocket that mimics a mountaineering backpack’s crampon pocket.
  • Pop Quiz: A line of backpacks designed with students in mind. They feature a fleece-lined laptop sleeve, multiple pocket options, and a built-in organizer.
  • Trade: Herschel’s travel luggage line. Pieces from this collection feature hard outer shells that protect belongings and easy-rolling wheels for comfortable movement.

Herschel x Coca-Cola Collection

A notable collaboration collection worth mentioning is the Herschel x Coca-Cola Collection, featuring bags that use recycled PET bottles to create “Coca-Cola red” fabric. This collection consists of various backpacks, duffle bags, hip packs and tote bags, all featuring the iconic Coca-Cola logo with Herschel’s signature style.

Type of Herschel bagKey features
BackpacksPadded straps, signature vintage design, laptop sleeves in varying sizes.
Messenger bagsCross-body style, detachable shoulder straps, various sizes available.
Tote bagsRoomy compartment, various pocket options for easy organization.
Little America collectionDrawstring closure, “crampon” front pocket.
Pop Quiz collectionLaptop sleeve, multiple pocket options, built-in organizer.
Trade collectionHard outer shell, easy-rolling wheels for comfortable movement.
Herschel x Coca-Cola CollectionSustainably made from recycled PET bottles, features the Coca-Cola logo, various bag types available.

Overall, Herschel has a bag for every need and every style, and with the quality materials and craftsmanship that the brand is known for, you can’t go wrong with a Herschel bag.

Herschel’s Sustainability Efforts

As a consumer, it’s essential to purchase products from companies that prioritize environmental sustainability. Over the years, Herschel Supply Co. has been making an effort to be an eco-friendly brand. Here are some of Herschel’s sustainability efforts:

  • Reducing Water Usage: Herschel has been reducing water usage in their manufacturing facilities by installing low-flow faucets, repairing leaks, and using innovative technology to minimize water usage.
  • Recycled Materials: Herschel has been incorporating recycled materials in most of their products, and this has included recycled polyester, recycled nylon, and other sustainable fabrics.
  • Compostable Packaging: Herschel has been working to replace conventional plastic packaging with compostable alternatives, which significantly reduces the environmental impact.

Herschel has managed to reduce their carbon footprint by embracing innovative manufacturing techniques while still maintaining the quality of their products. They strive daily to find new ways to reduce their environmental impact and are committed to being transparent about their sustainability practices.

If you are conscious about environmental sustainability, Herschel is an excellent brand to support. By purchasing Herschel products, you can be sure that you are supporting a company committed to reducing their environmental impact and leaving the planet a better place for future generations.

Herschel’s Popularity Among Millennials

Herschel has become one of the most popular brands among millennials. The company’s popularity can be attributed to its sleek design, durability, and functionality. Herschel offers a wide range of backpacks, luggage, and accessories that cater to the needs and preferences of millennials. Here are some reasons why Herschel has become a go-to brand for millennials.

  • Modern Design: Herschel’s backpacks and luggage have a modern and minimalistic design that appeals to the younger generation. The brand’s design philosophy is centered around simplicity, functionality, and timeless aesthetics. Herschel’s products come in a variety of colors and patterns, making them a great choice for millennials who want to express their personality and style.
  • Durability: Herschel’s products are built to last. The brand uses high-quality materials such as polyester and nylon to ensure that its products are sturdy and long-lasting. The backpacks and luggage are also equipped with water-resistant zippers and padding to protect your belongings and provide comfort during extended use.
  • Functionality: Herschel’s products are designed to cater to the needs of millennials who are always on the go. The backpacks and luggage come with multiple compartments and pockets that enable you to organize your belongings effectively. Herschel’s products also come with a range of features such as laptop sleeves, water bottle pockets, and adjustable straps that make them functional and versatile.
  • Affordability: Herschel’s products are priced at an affordable range, making them accessible to millennials who want quality products without breaking the bank. The brand’s pricing strategy is centered around providing value to its customers without compromising on quality or design.
  • Social Media Presence: Herschel has actively leveraged social media to connect with its target audience. The brand’s Instagram account has over 2 million followers, and it frequently shares user-generated content that showcases its products. Herschel’s social media presence has helped it build a strong community of millennials who identify with its brand values and aesthetics.

Overall, Herschel’s popularity among millennials can be attributed to its modern design, durability, functionality, affordability, and social media presence. The brand has successfully established itself as a go-to choice for young adults who prioritize style, quality, and value.

Herschel’s Collaborations with Other Brands

Herschel Supply Co. is a brand known for its quality backpacks, luggage, and accessories. It has also become known for its collaborations with other brands that have resulted in unique and stylish products.

Here are some of Herschel’s notable collaborations with other brands:

  • Disney – Herschel’s collaboration with Disney resulted in a collection inspired by Mickey Mouse, featuring backpacks, duffels, and pouches with Mickey’s iconic ears and gloves.
  • New Balance – The Herschel x New Balance collection combined Herschel’s signature bags with New Balance’s athletic footwear, resulting in a sporty and versatile collection for travel and everyday use.
  • Stussy – The Herschel x Stussy collection blended Herschel’s modern design with Stussy’s streetwear aesthetic, featuring backpacks and duffels with unique prints.

Herschel has also collaborated with other brands such as Coca-Cola, Hello Kitty, and Liberty London, resulting in collections that showcase Herschel’s adaptability and creativity in working with different brands.

Collaborations have become a trend in the fashion industry as brands hope to tap into new audiences and create products that stand out. Herschel’s collaborations have been successful in capturing the attention of consumers who seek unique and trendy products.

BrandCollaboration Result
DisneyMickey Mouse-inspired backpacks, duffels, and pouches
New BalanceSporty and versatile collection combining Herschel’s bags and New Balance’s footwear
StussyStreetwear-inspired collection featuring unique prints on backpacks and duffels

In conclusion, Herschel’s collaborations with other brands are a testament to its creativity and ability to create unique products. These collaborations have produced products that are not only functional but also fashionable, catering to consumers who seek trendy and stylish accessories.

Herschel’s Competitive Pricing

When it comes to purchasing a backpack or bag, one of the most important factors to consider is the price. With Herschel, customers not only get stylish and high-quality bags but also competitive prices that are difficult to beat in the market.

  • Herschel offers a wide range of products at different price points, ensuring that there is something for everyone’s budget.
  • Despite their reasonable prices, Herschel does not compromise on the quality or durability of their products. Their bags are made with premium materials that can withstand a lot of wear and tear, making them a great investment for everyday use.
  • Herschel also frequently offers promotions and discounts on their products, making them even more affordable for customers.

In addition to competitive prices, Herschel also offers value for money. Compared to other brands in the same price range, Herschel bags stand out for their unique designs and attention to detail.

Overall, Herschel’s competitive pricing is just one of the many reasons why the brand has become so popular among customers. With their commitment to quality, style, and affordability, Herschel has established itself as a go-to brand for affordable bags that don’t compromise on style or quality.

Durability of Herschel products

When it comes to backpacks, durability is a top concern for most people, especially those who plan on using it for daily commuting, travel, or outdoor activities. Herschel, a Vancouver-based company that has been around since 2009, is known for its stylish and functional backpacks that offer both form and function.

If you’re wondering whether Herschel backpacks are durable enough for your needs, the short answer is yes. Herschel uses high-quality materials and construction techniques that ensure their backpacks can stand up to years of use and abuse. Here are some of the reasons why:

  • Heavy-duty fabrics: Herschel backpacks are made of sturdy materials such as polyester and nylon that can withstand abrasion, tearing, and weathering. These fabrics also resist stains and fading, which means your backpack will look good for a long time.
  • Reinforced stitching: Herschel backpacks feature reinforced stitching on stress points such as the straps, zippers, and bottom panel. This helps prevent ripping and tearing, which are common issues in backpacks that use weaker stitching techniques.
  • Padded compartments: Herschel backpacks have dedicated compartments for laptops, tablets, and other sensitive electronics. These compartments are lined with soft and protective materials that cushion your devices against bumps and shocks.

Furthermore, Herschel is committed to sustainability and ethical manufacturing practices. They use eco-friendly materials and processes wherever possible, and they partner with reputable factories and suppliers that share their values. This means you can feel good about the impact of your purchase on the environment and society.

To sum up, Herschel backpacks are not only stylish and practical but also built to last. Whether you’re a college student, a business professional, or an outdoor enthusiast, Herschel has a backpack that can meet your needs and exceed your expectations.

So, if you want a backpack that can handle the rigors of daily use without compromising on style or functionality, Herschel is definitely a brand worth considering.

Herschel’s Customer Service

Herschel is a brand that puts its customers first, which is evident in their top-notch customer service. The company has a dedicated support team that is available 24/7 to handle any inquiries or issues that customers might have.

Here are some key features of Herschel’s customer service:

  • Live chat support on their website
  • Responsive and helpful social media team
  • Free shipping and returns on all orders

One aspect that sets Herschel’s customer service apart from its competitors is their commitment to resolving customer issues in a timely and satisfactory manner. The Herschel team is quick to respond to emails, phone calls, and social media messages and is always willing to go the extra mile to ensure that their customers are happy with their purchases.

For more complex issues, Herschel’s support team has been known to work directly with customers to find a resolution that meets their unique needs. This level of personalized customer service is rare in the fast-paced world of e-commerce, and it is what sets Herschel apart from other brands.

If you have any questions or concerns about your Herschel purchase, you can rest assured that their customer service team is dedicated to making things right. Whether you need help with a product return, warranty claim, or just have a general comment or question, the Herschel team is always there to help.


Overall, Herschel is a brand that takes customer service seriously. From their dedicated support team to their commitment to resolving customer issues in a timely and satisfactory manner, Herschel is a brand that truly puts its customers first. Whether you’re a long-time fan of Herschel or a first-time customer, you can trust that you will receive top-notch customer service and support every step of the way.

Comparison of Herschel with other bag brands

Herschel is a global brand known for its high-quality bags, backpacks, and accessories. In comparison to other bag brands, Herschel has created a unique place for itself in the market, with a focus on creating bags that stand out in terms of style and functionality.

Here are some of the ways Herschel sets itself apart from other bag brands:

  • Herschel bags are designed to be versatile and functional, making them suitable for a wide range of activities.
  • The brand uses high-quality materials, such as durable poly and cotton fabrics, to ensure the longevity of their products.
  • Herschel bags come in a variety of sizes and colors, allowing customers to choose a bag that best suits their needs and style preferences.

However, Herschel is not the only brand that offers high-quality bags. Here is a comparison of Herschel with some of its competitors:

BrandFeaturesPrice range
HerschelVersatile, high-quality materials, variety of styles$50 – $300
FjallravenDurable, eco-friendly materials, simple and functional designs$80 – $300
The North FaceDurable, weather-resistant materials, specialized designs for outdoor activities$50 – $500

While Herschel may not be the cheapest option on the market, it offers a good value for the price in terms of functionality, durability, and style.

Is Herschel a Good Brand? FAQs

1. What makes Herschel a good brand?
Herschel is a good brand because it offers high-quality, stylish products that are both durable and functional. Its signature designs are popular among outdoor enthusiasts and urban commuters alike.

2. Are Herschel backpacks worth the money?
Yes, Herschel backpacks are worth the money. They are made with high-quality materials and expert craftsmanship, ensuring longevity and reliability.

3. What products does Herschel offer?
Herschel offers an extensive range of products, including backpacks, tote bags, duffel bags, travel accessories, hats, wallets, and more.

4. Does Herschel offer a warranty?
Yes, Herschel offers a limited lifetime warranty on all its products against manufacturing defects in material and workmanship.

5. Is Herschel an ethical brand?
Herschel is committed to sustainability and ethical practices. It uses recycled materials and promotes responsible manufacturing processes to reduce its environmental impact.

6. Where can I buy Herschel products?
Herschel products are available to purchase on its official website and in various retail locations worldwide.

7. What is the customer service like at Herschel?
Herschel has excellent customer service, with dedicated representatives that are available to assist customers with any questions or concerns.

Closing Thoughts

Thank you for taking the time to read about Herschel and its products. As you can see, Herschel is an excellent brand that offers high-quality, stylish products with a commitment to sustainability and ethical practices. Whether you’re a student, athlete, or urbanite, Herschel has something for everyone. Don’t hesitate to visit its website or retail locations to see its products for yourself. Thanks for visiting and come back soon!